Course Methodology
This dynamic course offers a well-rounded education that blends both theoretical and hands-on learning experiences. It follows an interactive teaching approach, incorporating engaging elements such as lectures, real-life case studies, group discussions, and collaborative exercises.
Course Objectives
By the end of the course, participants will be able to:
Target Audience
Managers, supervisors, and destination administrators who are directly or indirectly involved in the tourism management sector.
Target Competencies
Destination management: Scope and structure
Destination competitiveness
Destination branding
Destination management strategies
Quality control and visitor management strategies